Suncorp partnered with Seven to deliver a campaign that would position them as the insurance provider of choice, helping to build a stronger connection with Queensland consumers and drive consideration for Suncorp’s insurance offering. Leveraging the trusted voice of 7NEWS and aligning to local, real-time weather patterns across 7NEWS.com.au, Suncorp were able to effectively communicate their campaign message using dynamic and temperature-targeted creatives across several key digital products.
Suncorp partnered with Seven to deliver a campaign that would position them as the insurance provider of choice, helping to build a stronger connection with Queensland consumers and drive consideration for Suncorp’s insurance offering. Leveraging the trusted voice of 7NEWS and aligning to local, real-time weather patterns across 7NEWS.com.au, Suncorp were able to effectively communicate their campaign message using dynamic and temperature-targeted creatives across several key digital products.
